Isn’t it interesting how people always want to associate us with businesses and things, rather than whom we ultimately work for?
I worked for a publishing company for several years and traveled extensively around the country, attending conferences and presenting workshops and trainings. I almost always wore a logo-ed shirt of some kind, because name recognition is important in marketing. What I said needed to be connected to who I was representing.
I built a lot of relationships during the season I worked with the publishing company. Many people got to know me personally through my association with the publishing company. I personally ministered to many people as I worked on behalf of the publishing company. I fit in well with the company. I respected the leaders of the company. But I ran into an unforeseen issue when I no longer worked for the company. When people saw me, they saw the company I had represented. My identity was intricately tied with the company.
It was almost as if I went…
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Labyrinth, Ideas, and Wanderings 